Probara validates every marketed claim against PubMed clinical evidence, checks dose and population match per FTC 2022 standards, flags Amazon enforcement risk, and hands you the strongest defensible version of each claim.
Run your product free →For every claim your evidence can't fully support, Probara produces a reframe: what you can defensibly say, grounded in dose-matched, population-matched study evidence, with the FTC 2022 standard cited by name. Not editorial opinion. A traceable standard.
Every rewrite traces to a named standard, not editorial judgment.
Illustrative example. Advisory guidance only. Confirm final wording with your regulatory or legal review.
This is a live excerpt from a Probara dossier on ashwagandha 600 mg (KSM-66). Every GRADE verdict, study count, dose-match figure, and PMID is drawn directly from the evidence pipeline, not illustrative. Your product's claims run through the same review.
Brand Evidence Dossier
Ashwagandha (KSM-66 600 mg) · Probara review
Section 1: Direct Answer
Plain-language verdicts for every marketed claim, each graded against the weight of the evidence.
Anxiety reduction
25 independent studies · population: stressed adults · product-specific
Section 2.1: Anxiety Evidence (25 studies, GRADE B)
Section 2.2: Sleep Evidence (14 studies, GRADE B)
Section 2.3: Cortisol Evidence (15 studies, GRADE B)
Section 3: Dosage & Forms
Clinical study dose range
120–1,000 mg/day across reviewed RCTs and meta-analyses. Most commonly studied range: 300–600 mg/day. Duration: 30–112 days; majority of studies 8–12 weeks.
Section 4: Safety & Interactions
Common adverse effects (clinical trials)
Most commonly reported in RCTs: somnolence/drowsiness, epigastric discomfort, loose stools/diarrhea, nausea, mild headache, giddiness. Mild and transient in the majority of trials. No serious adverse events (SAEs) reported in most included RCTs.
Sections 5–7: Gaps, Compliance & Key Sources
Explicit list of open evidence gaps. Nothing on the label is overstated beyond what the evidence supports.
Research tool disclosure. This dossier is produced by an evidence synthesis research tool. Based on published biomedical literature, provided for educational and research purposes only. Not medical advice, diagnosis, or treatment recommendation. Does not constitute Competent and Reliable Scientific Evidence (CRSE) as defined by the FTC. That determination requires review by qualified regulatory professionals.
Every dossier applies the same deterministic gates, in the same order, against PubMed clinical evidence. No editorial shortcuts.
Compliance consultants bill by the hour to surface these gaps. Probara delivers the same structured analysis before they start the clock.
Skip the brand story and look at the output instead. The sample dossier above shows an actual ashwagandha evidence report with real PubMed citations and quality-gate verdicts. Run one of your own products free and you'll see a real finding on your specific ingredients in about 30 seconds. If it doesn't tell you something useful about your own product, you've lost nothing.
The free check is designed to be simple. The product behind it is not. For each ingredient, Probara pulls peer-reviewed studies from PubMed, cross-references the NIH supplement database, applies a battery of deterministic quality gates per claim, and produces a submission-ready evidence package. That is what a spreadsheet cannot do.
No. The evaluation is specific to your product. A turmeric supplement on Amazon produces a different result than a vitamin D on Shopify because the requirements are actually different. Ingredient-conditional items like pesticide screening fire for botanicals and pass automatically for non-herbals. Channel-conditional items like TIC selection apply only to Amazon sellers. The logic changes because your inputs change.
That is exactly what the guarantee covers. We revise free against our published standard until your claim set meets it. If it still fails your own regulatory counsel's review, you get a full refund. We do not promise that a claim will never be questioned; no one can. We do stand behind the standard we applied. The goal is a claim set you can defend, not one that merely feels safer.
Probara is not a replacement for your consultant. It is a better starting point for them. Right now they likely spend the first hour of every engagement identifying where the gaps are. Probara delivers a structured gap report before they start the clock. Your consultant's judgment is what resolves the gaps. Probara surfaces them faster.
Your manufacturer is responsible for their facility's GMP certificate and their internal quality processes. Amazon holds the brand owner responsible for the COA documentation and the labeling and testing records tied to your specific SKU. That split is where most brands get caught. A compliance notice goes to your seller account, not your manufacturer's address.
The evaluation is tied to what you put in. If you have ashwagandha in your formula, pesticide screening fires. If you hold NSF or USP certification, fast-track eligibility changes. If you sell only on Shopify, the Amazon-specific TIC selection item passes automatically.
Each product runs as an independent check with no setup or configuration per SKU. At 50 products you are looking at under 30 minutes to have a compliance snapshot across your full catalog. Most brands find a small number of SKUs doing most of the work. This is how you find out which ones.
The free check delivers one real finding as a proof of value. A full dossier is a submission-ready evidence package: primary literature pulled, GRADE-graded, mapped to FTC substantiation standards, with reframe copy included. That work has real cost. The price reflects what a compliance consultant bills for a fraction of it.
Founding-client pricing is a discount applied at checkout for the first cohort. The list prices you see are the post-cohort rates. Founding clients lock in the lower rate and get direct access for feedback during the initial build period. We apply the code at checkout. You do not need to negotiate or ask.
Yes. The Single Dossier tier covers one SKU, full dossier, at $1,499. If you later want to expand to five or more SKUs, the full $1,499 credits forward toward the Starter tier. You never pay twice for the same ground.
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See pricing →Free compliance check
See one real, defensible finding on your own product, free. No call required.